General Motors might not be actively marketing the Holden brand these days, but the uniquely Australian Ford V Holden rivalry is still alive and shows no sign of quietly going away. In 2023, see Chevrolets rather than Holdens contesting the Supercars Championship for the final time in the foreseeable future, the passion for Holden cars remains.
As Australians, we are brought up on a rivalry diet of AFL or NRL, Labor or Liberal, Coles or Woolies, and of course, Ford or Holden. These rivalries and the banter they generate with family and friends are a part of us, to the point you have to pick a side even if you don’t care about either.
Walk down any street and you will mostly see a lot of Fords and Holdens, because so many people love them. Just think about how ubiquitous the Falcon, the Focus and the Territory are within the car industry in Australia. Even consider the fact that Broadmeadows Assembly produced 4,356,628 Falcon and Territory models alone in its 57 year history.
On the other side of the coin, Holden has been a household name in Australia for decades because of the evergreen popularity of the Commodore, the Monaro and the Colorado models. In fact, in every year from 1996 to 2010, the Holden Commodore was the highest selling car model in Australia. For some perspective, a total of 7,687,675 Holdens were made on Australian soil after production began in 1948.
Production in Australia may have now ceased, but we know so many people will preserve their Fords and Holdens for a long time, and the spirit of the great rivalry will live on forever.
In this article, we will give you details about the upcoming Ford V Holden documentary film, before discussing some of the history of the rivalry. It is a competition, even a long-term feud, that fans will always remember and looks likely to continue. Check out the home page banner below on this facebook page titled ‘Holden Vs Ford Ain’t Dead’!